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Friday, April 4, 2008
I heard an interesting quote on the radio while driving home...
When you subsidize poverty and failure, you get more of both.
It's a good thing we don't. . .
oh wait...
oh... god... no....
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Friday, April 4, 2008
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Thursday, April 3, 2008
The term meme (pronounced as meem) refers to any idea or cultural phenomena that survives and propagates from one mind to another.
Coined by Richard Dawkins, it explains the process of natural selection not only in biology, but in the realm of ideas.
What does this mean for your Business?
Jay Conrad Levinson, the author of Guerilla Marketing, speaks of the power one can tap by using words, signs and names that have the potential to be memes.
Levinson explains that some symbols already hold so much meaning that they already convey meaning without leaving any words
Some examples:
As you can see above, these symbols were not pushed into our minds yet they hold a special and non-verbal place in it.
Unconscious. Not Pushed. Propagating. - - - Sounds like an excellent marketing program.
For more information you may search "meme" in wikipedia
For more fun search "internet meme" in wikipedia . . . (don't forget the one about Rick Astley)
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Wednesday, April 2, 2008
Run and Gun - - - that was how I sold during the December months... How easy and satisfying it was...
Now formalizing everything, I am burdened with all the (inefficient) agencies I have to go through just to finish my registration and certifications. Delays bug me... but the ones that really tick me off are the "extra charges" that I grudgingly paid (to a certain group that deals with importation)...
Relatively fresh from school (at 23)... I've stopped complaining (after a week) and I could say that I am in the acceptance stage. (which is kind of mildly disturbing)Starting Ain't Easy... but I believe the key now is to LOOK FORWARD and BUILD MOMENTUM.
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I aim to share my experiences and perspectives on the very exciting and intriguing world of business.
My experiences will revolve on the two products that I will be launching, distributing and marketing in the coming months.
I will be also posting books, audiobooks, documentaries and other materials that I hope would be helpful and interesting to you guys.
You're comments are most welcomed! Let's elevate our game together...
Keep posted.
-Jul
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